About Me

Hey there! I’m the actual Janelltb —mother, wife, grandmother, daughter, friend, lifelong learner, and wearer of many hats (some practical, some creative).

I stumbled into my love for writing in 2021 during a season when speaking my truth out loud felt hard. Writing became my way through—a place to untangle thoughts, make sense of experiences, and find both peace and clarity. What started as an outlet quickly turned into a passion.

Since then, my work has been published in The Borgen Project, Kiss & Tell Magazine, and I recently published my first book. I’ve learned that I love taking complex, emotional, or messy ideas and turning them into stories that actually land. Whether it’s personal reflection, content for brands, creative ideas and mysteries or product thinking, I’m always asking: What’s the story here, and who is it really for?

By day, I live in the world of product management, HR tech, and digital strategy, where I get to blend structure, systems, and problem-solving with curiosity and continuous learning. I love building things that make life easier, clearer, and more intentional—especially at the intersection of people, process, and technology.

Outside of work, you’ll usually find me reading, writing, learning something new, or behind a camera capturing moments that words alone can’t hold. I believe content shows up in many forms—and sometimes a picture really is worth a thousand words… though I still love writing the thousand words too.

 

What’s in the Works

Right now, I’m leaning into my creative and professional passions more intentionally. I’m working on a new book, growing my Product-focused Substack, and continuing to fold writing, content, and product thinking more deeply into how I live and work—on purpose, not on the side. There's even a whole set of digital products in the works too! 

If you’re here for thoughtful writing, honest reflection, product clarity, or creative exploration, you’re in the right place. I’m so glad you found your way here 🤍